Dari Kavkaza

Melsida Papoyan January 3, 2025

Surface: 60sq.m.
Open ceiling
Goal: Interior of the shop should show the culture of the products’ countries: the brand sells mostly Caucasian products.

I envisioned a dedicated photo zone that seamlessly integrates cultural representation with enhanced product visibility and promotion. This unique area features a strategically placed mirror that not only highlights the shop’s goods but also encourages clients to take selfies. By sharing these photos, clients inadvertently promote the products, creating organic, “free” advertising for the shop. This innovative concept not only enriches the shopping experience but also leverages customer engagement to boost sales and brand visibility.

Categories: Commercial & Offices, Interior Design

Tags: Concept

Melsida Papoyan

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